The fifth episode of #changingthenarrative “In 5 Years” is LIVE right now.
We are excited to announce the conclusion of our documentary series with Episode 5, marking the end of this release cycle and the beginning of a transformative journey.
Our aim has always been to spark meaningful conversations around the low participation of swimming activities in Black and Asian communities, and we are pleased to see the impact this documentary series has had.
Through powerful, personal storytelling and open dialogue, we have engaged with the younger generation in ways that have never been done before. The interactions, conversations, and viewing figures alone speak volumes about the resonance of our message.
As we close this chapter, we want to emphasise that this is just the beginning.
For those who believe in the importance of this cause, we encourage you to join us on this journey. Together, we can work towards changing the narrative and making swimming accessible and enjoyable for everyone.
Thank you for being a part of this important initiative. Enjoy the final episode!
How are you finding the serise so far? share your comments on our socials and help change the narrative for good.
The Changing the Narrative Documentary Series is available each week from now:
Episode 1 – September 29th, 2024
Episode 2 – October 6th, 2024
Episode 3 – October 13th, 2024
Episode 4 – October 20th, 2024
Episode 5 – October 27th, 2024
Join the conversation using the hashtag: #lifestyleVSlifeskill
NEWSLETTER SIGNUP
A 2024 Sport England survey found that 97% of Black adults and 82% of Black children in England do not swim regularly. Black children are also seven times more likely to drown than their White peers. Many of these tragedies happen in areas with no lifeguard present.
NO Lifeguard…
@ed_accura Absolutely — and it’s something we think about a lot. Many swimmers encounter unfamiliar or unguarded waters while traveling. Water-safety education works best when everyone is involved — from local governments and beach or park operators to hotels, camps, and community groups.…
